ACCURACY
Are all the values correct? For example, is the name spelled correctly? Is the dollar amount recorded properly?
CONSISTENCY
Is aggregate or summary information in agreement with detailed information? For example, do all total fields equal the true total of the individual
UNIQUENESS
Is each transaction, entity, and event represented only once in the information? For example, are there any duplicate customers?
TIMELINESS
Is the information current with respect to the business requirements? For example, is information updated weekly, daily, or hourly?
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